Two brands, one strong range

HOM has stood for years as the go-to for men's underwear with a well-considered fit, soft fabrics and a style that doesn't shout — but still gets noticed. WOH is HOM's bold sublabel — challenging, sensual and made for men who want their taste to show in their underwear too. Together they cover everything from calm, everyday comfort to expressive, head-turning design.

The HOM series – every collection with its own identity

Within the HOM collections, each series has its own character. HO1 with its horizontal fly opening is a true classic you recognise the moment you wear it. Plumes feels almost invisible — ultralight and perfect when comfort is your top priority. Funky Styles is for those who love colour and print. And Supreme Cotton together with Tencel speak to men who want soft fabric that stays comfortable all day long. Whatever the moment, HOM has a series to match.

WOH – self-expression without compromise

WOH takes the range to another level. Night Universe, Personal Allure, Pure Seduction and Sexy Fun are collections that push boundaries in design and attitude. Strings, jockstraps and bold cuts in daring colour combinations: WOH is built for men who deliberately choose underwear that makes as much of a statement as the rest of their look.

From classic to daring – you choose

Whether you go for the timeless quality of HOM or the expressive energy of WOH, there's always a series in this range that fits who you are. 14-day return window, fast delivery and easy to exchange if the fit turns out differently. Pick your series and order straight away.